Reu – Events Platform
REU – Events Platform REU is a Mexican marketplace that connects people, organizers, and providers with spaces and services to create unforgettable events. While we had a growing base of providers and users exploring the platform, we identified a critical gap: users discovered events or suppliers but did not move forward to booking or requesting […]
Spot2 – Search Engine
Search Engine + Space Detail Spot2 is a Mexican marketplace that connects companies with commercial spaces for rent or sale. Although we had a solid base of spaces, we identified a drop in user conversion who explored the search engine but did not schedule visits. The challenge was to transform the search and space […]
Spot2 – IA Automations
AI-Powered Automation In a marketplace like Spot2, a large part of critical tasks were operated manually: lead acquisition, requirement profiling, space uploading, data validation, and coordination between parties. This generated operational bottlenecks, missed opportunities, and a high commercial workload. To scale operations without multiplying human resources, I led the construction of an AI-based infrastructure […]
Spot2 – Schedule + Smart Projects
Scheduling a Visit with Smart Projects + Data Intelligence In the traditional process of searching for commercial spaces, scheduling a visit was just the first step. However, for many companies—especially in sectors like industrial, logistics, and corporate—the decision-making process involves much more: comparative analysis, environmental studies, strategic expansion vision, and predictive data. To support these […]
Spot2 – SaaS for Developers & Brokers
Spot2 SaaS – Property Management for Real Estate Developers From my position at Spot2, we identified a structural gap in the commercial real estate ecosystem: large real estate developers do not have a modern tool to manage, publish, or share their space inventory in a standardized way. Today, even companies like Fibra Uno, Parks, […]
Totalplay – Delivery App
App Delivery – Restaurantes Context In its digital expansion strategy, Totalplay sought to diversify its offerings beyond telecommunications, venturing into on-demand services such as food delivery, groceries, and convenience products. The challenge was to build a delivery platform from scratch, offering a fluid, competitive, and robust experience, similar to what Rappi or Uber Eats […]